Hiroshi fujiwara biography of william

[ next day ] In response to the order of
The date of the holiday is the next business day (Closed day: Sunday, Saturday, Holiday)

[Important]
When there is an unreasonable drag such as a traffic situation or a bad weather, there is a case where the date and time of the commodity arrival changes.
In the busy season such as the end of the year and Christmas, the amount of transportation increases and the correspondence of the next day becomes difficult.

If you do not have the option of your choice, the price tag will not be removed.

HIROKI NAKAMURA’s eyes light up, becoming near obsessive when asked to describe the products he makes for Visvim, the under-the-radar Japanese brand with a cult-like following. “Good crafts-manship makes us happy, so we naturally want to make things,” says Nakamura during a recent conversation at the Visvim A/W10 collection trunk show in Hong Kong. The VIP customers at the show spent between three to six hours obsessing over every single piece, and carefully placing their pre-orders.“About two seasons ago, we started to do trunk shows for our top clients, and we noticed that our customer profile is the same all over the world – they’re all smart, well educated, and cultured. They understand quality, and if I don’t continually improve my product, then my customers will know.”

FED TAN: Why is the brand called Visvim, while your shops are called Free International Laboratories?

HIROKI NAKAMURA: From the beginning, I didn’t want the brand’s name to have any meaning. I like the letter V, so I went through a Latin dictionary and saw “Vis” and “Vim” next to each other, and both had similar meanings of power and energy. I also like how it looks visually. Even upside down, it forms two mountains and two dots. Our team is called a laboratory because we focus on materials, patterns, leathers – any element that can improve the product. Our approach is similar to what scientists do, so I came up with the name Free International Laboratory [F.I.L.].

Why do you call your seasonal catalogues “dissertations”?

In reality, it’s very hard to improve a product in just six-months time. Some of our ideas for our footwear are in development for three to four years before they can become a reality. It’s not a seasonal thing. But every season we try to achieve some kind of product milestone. With the catalogue, I want to present in detail what we’ve been doing during that time, so I call it a dissertation. I want to be honest with our customers. I want to show them what we’ve